© Phil Ward 2021
Client Name
Staffordshire Police
Project Type
Campaign
For some people Christmas can be a very different time. They fear being at home with members of their family because they suffer domestic abuse. I designed the campaign to play with the justaposition of Christmas seeming like a happy time, but once you drill down into the campaign you realise that it might not be.
It was a multi-platform campaign that ran across printed posters and leaflets, advertising boards, digital advans, targetted video and social graphics.
The campaign targetted the 8 key areas of domestic abuse; Coercive control, Sexual abuse, Physical abuse, Emotional abuse, Stalking, Harassment, Financial abuse and Online or digital abuse.
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